Editorial policy

How Propeteer publishes property guidance.

Our public content is written to help a reader understand evidence and uncertainty—not to manufacture search pages or disguise model output as professional advice.

01

Useful before impressive

Content must answer a real property question and state the next useful action. Search volume is not a sufficient reason to publish a page.

02

Primary evidence first

Official registers, government guidance and original source records are preferred. Secondary commentary can add context but cannot replace the underlying record.

03

No invented facts

Statistics, examples and property outcomes must be traceable or clearly labelled as illustrative. Missing live evidence is never replaced with fabricated numbers.

04

Interpretation remains challengeable

Where Propeteer interprets records, the source, method, exclusions and limitations remain visible so a reader can disagree or update the conclusion.

05

Material change triggers review

Guides are reviewed when source rules, important datasets or the Propeteer method materially change. Dates reflect substantive review, not cosmetic edits.

06

Commercial influence is disclosed

Editorial conclusions are not sold to data providers, contractors or agents. Future commercial relationships must not alter research outcomes.

Authorship and review

Guides name the Propeteer Research Team, publication date and latest substantive review. Automated assistance can support drafting, classification and checking, but publication requires human review for unsupported claims, clear limitations, source quality and natural UK English.

Meet the research team

Policy reviewed 29 July 2026.